Growth tacticS

Using Exit Intent to Increase Website Engagement

Acquisition

Learn how to use exit intent to capture visitors' attention and increase website engagement.

Using Exit Intent to Increase Website Engagement

Exit intent is a powerful growth marketing tactic that can be used to capture visitors' attention and increase website engagement. It works by detecting when a user is about to leave your website and displaying a message or offer to encourage them to stay. This can be used to offer discounts, provide additional information, or simply remind visitors of the value of your product or service. Exit intent is a great way to increase website engagement and can be used to drive more conversions. Exit intent is a relatively simple tactic to implement and can be done in a few steps. It requires a bit of coding knowledge, but there are many tools available that make it easy to set up. Once implemented, it can be used to capture visitors' attention and increase website engagement.

How to implement
  1. Choose an exit intent tool. There are many tools available that make it easy to set up exit intent on your website.

  1. Install the exit intent code on your website. This will require some coding knowledge, but most tools provide detailed instructions on how to do this.

  1. Create an exit intent message or offer. This could be a discount, additional information, or simply a reminder of the value of your product or service.

  1. Test the exit intent message or offer. Make sure it is working properly and that it is displaying the correct message or offer.

  1. Monitor the results. Track the number of visitors who see the exit intent message or offer and the number of conversions it generates. Make adjustments as needed.