Growth tacticS

Turn Templates Into Content: A Step-by-Step Guide to Capturing Relevant Traffic and Increasing Conversion Rates

Acquisition

Learn how to turn templates into content to capture relevant traffic and increase conversion rates.

Turn Templates Into Content: A Step-by-Step Guide to Capturing Relevant Traffic and Increasing Conversion Rates

At Soapbox, a big value-add within our product is our massive agenda templates library. This feature is very in-line with search intent for people looking for agenda templates content. We take advantage of those keywords by creating valuable pieces of content that bring people through the funnel at a very fast pace. In most cases, they’ll discover our brand and immediately sign up for the product because they’re able to access the agenda (and piece of content they just searched for) directly within our app. So, not only are we capturing very relevant traffic through our blog, but we’re also converting that traffic at a very high rate. Turning templates into content is a great way to capture relevant traffic and increase conversion rates. Here’s a step-by-step guide to help you get started: Step-by-Step:

How to implement
  1. Identify the templates that are most relevant to your target audience.
  2. Create content around those templates that is valuable and engaging.
  3. Optimize the content for SEO to ensure it is easily discoverable.
  4. Promote the content on social media and other channels to drive traffic.
  5. Monitor the performance of the content to see how it is performing.
  6. Make adjustments to the content as needed to ensure it is delivering the desired results.