Growth tacticS

Try ordering your pricing plans from most to least expensive

Activation

Most pricing plans are ordered from cheapest to most expensive. If you're not getting enough conversions on that however, try reversing that order. The psychology here is that the user will first see the most expensive, probably baulk at the price, and then scan down to find the least expensive, which will now look better value in comparison.

Try ordering your pricing plans from most to least expensive
How to implement