Growth tacticS

Replace Outdated Products with Yours: A Growth Marketing Tactic

Acquisition

Reach out to authors of blogs about products in your space and suggest replacing outdated products with your own.

Replace Outdated Products with Yours: A Growth Marketing Tactic

As a growth marketer, you’re always looking for new ways to get your product in front of potential customers. One tactic you can use is to search for blogs about products in your space. If you find any products listed that no longer exist, you can reach out to the author and suggest replacing the outdated product with your own. This is a great way to get your product in front of potential customers and increase your visibility. When reaching out to the author, be sure to provide a brief description of your product and a link to your website. This will give the author the information they need to make an informed decision about whether or not to include your product in their blog post. You can also suggest that they add your product to the list of products they mention in the blog post. By taking the time to reach out to authors of blog posts about products in your space, you can increase your visibility and get your product in front of potential customers.

How to implement
  1. Search for blogs about products in your space.
  2. Look for products listed that no longer exist.
  3. Reach out to the author and suggest replacing the outdated product with your own.
  4. Provide a brief description of your product and a link to your website.
  5. Suggest that they add your product to the list of products they mention in the blog post.
  6. Follow up with the author to ensure they have all the information they need to make an informed decision.