Growth tacticS

Prevent Negative Reviews with a Firewall

Create a firewall to segment your audience and prevent negative reviews from impacting your app downloads.

Prevent Negative Reviews with a Firewall

Negative reviews can have a significant impact on your app downloads. To keep a good rating, you can prevent your disappointed users from reviewing your app by placing a "firewall" that will segment your audience. Start by asking your users if they are satisfied with you app. If so, you can ask them to rate it and redirect them to the store. If not, you can collect their feedback using a form, without bringing them to the store. This way, you can understand why your users are disappointed without degrading your app's score.

How to implement
  1. Create a survey or questionnaire to ask your users if they are satisfied with your app.
  2. If they are satisfied, redirect them to the app store to rate your app.
  3. If they are not satisfied, collect their feedback using a form.
  4. Analyze the feedback to understand why your users are disappointed.
  5. Use the insights to improve your app and prevent negative reviews in the future.