Send an email on the last day of an offer to create urgency and drive immediate action.
Creating urgency is a powerful tool for driving immediate action. When people are presented with a situation where they must make a decision quickly, they suspend their normal thought patterns and react to the urgent need. Sending an email on the last day of an offer is a great way to create this sense of urgency and drive immediate action. The email should be sent out a few hours before the offer expires, so that people have enough time to take advantage of it. The email should be clear and concise, and should include a call-to-action that encourages people to take advantage of the offer before it expires. It should also include a countdown timer to create a sense of urgency and remind people that the offer is expiring soon.