Growth tacticS

Grow Your Email List with Pen & Paper

Activation

Grow your email list with a low-tech approach: pen & paper. Ask people to sign up and fill out their email in-store or at an event.

Grow Your Email List with Pen & Paper

Gathering emails is an essential part of any digital marketing strategy. But it can be difficult to get people to sign up for your email list. That’s why it’s important to think outside the box and try different tactics. One low-tech approach is to have a pen and paper list at an event or in-store and ask people directly to sign up and fill out their email. This is an effective way to get new sign-ups for your email list. It also drives you to actively seek people out and make a face-to-face case for signing up. This tactic is especially useful for businesses that have a physical presence, such as retail stores, restaurants, and other brick-and-mortar locations. It’s a great way to engage with customers in person and build relationships. Plus, it’s a great way to get people to sign up for your email list without having to rely on digital methods.

How to implement
  1. Gather the necessary materials: pen, paper, and a clipboard.
  2. Set up a table or station in your store or at an event.
  3. Place the pen and paper list on the table or station.
  4. Ask customers or attendees to sign up and fill out their email.
  5. Collect the emails and add them to your email list.
  6. Follow up with customers or attendees to thank them for signing up.