Growth tacticS

Generating Leads with Twitter Ads Without Lead Generation Cards

Acquisition

Generate leads on Twitter without using Lead Generation Cards.

Generating Leads with Twitter Ads Without Lead Generation Cards

Twitter Lead Ads are a great way to generate leads, but they can look like ads and users may be more likely to skim over them. Instead, try creating a lead ad without using Twitter’s Lead Generation Cards, just using a link or photo instead. This will make the ad feel less like an ad, so users will be less likely to skim over it. You can also promote a Tweet with an image and copy that you’ve found performed well in the past.

How to implement
  1. Create a Tweet with an image and copy that you’ve found performed well in the past.
  2. Include a link to your website or landing page in the Tweet.
  3. Promote the Tweet using Twitter Ads.
  4. Monitor the performance of the ad and adjust as needed.
  5. Track the leads generated from the ad and measure the success of the campaign.