Gather feedback from users who are heavily using a feature before launching a new version.
When launching a new version of a feature, it's important to get feedback from users who are heavily invested in the feature. These users are more likely to provide valuable feedback and to help promote the feature when it's officially launched. To do this, use a metrics service like Amplitude to download a list of users who use the feature at least 4 days per week or more. Reach out to these users personally, give them early access, gather feedback from them, and keep them in the loop on changes you make per their feedback. When it comes time for the official product launch, you'll have a group of passionate users at the ready to help get the word out.
