Deep Linking Your Mobile Web Traffic to Your App

Deep linking is a powerful growth marketing tactic that allows you to send mobile web traffic directly to your mobile app. By setting up links in your mobile site that deep link to the specific pages and products people want in your app, you can create a full user journey from end to end that involves an app install. This tactic is especially useful for mobile apps, as users tend to convert and spend at a higher rate on mobile apps than on mobile websites. Deep linking also allows you to track user behavior and engagement across different platforms. By tracking user behavior, you can gain valuable insights into how users interact with your app and website, and use this data to optimize your user experience and increase conversions.