Rather than a plain text message, reach out to prospects using a personalised video instead. The video should contain something of value rather than just a pitch. Use a tool like Loom to make this easier. Create a template and script that you can easily and quickly adapt for each client. Each video should take no more than 5 minutes to record and share. For added impact, share a short GIF of the video which shows something of the prospect's profile, website or other familiar property. People love to click on things with themselves in it!
