Growth tacticS

Boost Your Search Ranking with Outbound Linking


Increase your search ranking by linking out to relevant sites and preventing users from returning to Google.

Boost Your Search Ranking with Outbound Linking

Outbound linking is a great way to boost your search ranking and increase the success of your website. By linking out to relevant sites, you can prevent users who come to your site through search from returning to Google. Google considers a search more successful if after clicking on a search result, the user does not return to the search results page to select another link or create a new query. This is known as time to long click. Linking out to valuable information sources allows users to leave your site on your terms rather than through Google, meaning an increase in long clicks and an increase in your search ranking. Outbound linking is also beneficial for SEO purposes. By linking out to other websites, you are creating a web of connections that can help your website rank higher in search engine results. Additionally, linking out to other websites can help to build relationships with other websites and can lead to more backlinks to your website.

How to implement
  1. Identify relevant websites to link out to. Make sure the websites you link to are related to your website and provide valuable information to your users.

  1. Create a list of websites you want to link out to.

  1. Add the links to your website. Make sure the links are placed in relevant areas of your website and are easy to find.

  1. Monitor the performance of your outbound links. Track the number of clicks and the amount of time users spend on the linked websites.

  1. Make adjustments as needed. If you find that certain links are not performing well, consider removing them or replacing them with more relevant links.